Client: Shawn Michelle's Ice CreamArticulation:Brand Identity + Web Solutions + Creative Implementation
Shawn Michelle's Ice Cream, is an award winning gem located in Chicago. The unique dessert and ice creamery is widely known for its courageous flavors and simple charm. Their business model of providing smiles through the comfort foods it produces and sells for the entire family. At Marca Voce®, we created a brand id to articulate the style and taste of Homemade Ice Cream and carry that flavor in a variety of promotional tools for web and print.